2025 PLNU Baseball Graphics

Branding
Templates, Visual Content, Brand Identity, Social Media, Athletics

During my internship with PLNU Athletics, I worked to turn ordinary game announcements into bold scroll-stopping moments. In a world where attention is fleeting, I wanted to help student-athletes feel seen and the fans feel hyped.

Date: Spring Season 2025
Client: PLNU Athletic Director of Communications
Deliverables: 11" x 17" in print & 1080px x 1920px for socials & 1600px x 900px TV visuals
Photography Credits: Taken by PLNU Hires

The challenge was to create a cohesive, exciting identity across multiple sports, while staying true to the school's branding. My intent was to focus on visual hierarchy and play with movement and balance within the photography.
Overall, my role consisted of creating conceptualized and creative weekly graphics for instagram and stadium TV screens. I created modular templates for faster turnaround. I ensured accessibility, contrast, and mobile readability across platforms. Lastly, I worked with real-time deadlines and evolving team schedules.